Royal Ahrend recently opened a new showroom in Dubai in order to expand its direct international sales and services network. The showroom is located in the world’s first Dutch Design Center and is part of a series of international launches and showroom refitting projects. The Dutch Design Center is a collaborative hub of leading Dutch Design firms and brands, aiming to service clients, designers and architects in the whole of the Gulf region.
As globalization continues Royal Ahrend notices that more and more customers require international availability of their comprehensive workplace solutions. This trend goes hand in hand with multinationals sourcing their entire workplaces globally. Royal Ahrend has completed many projects recently in Dubai, including the successful delivery of prestigious projects to Emirates, Elysium Global, ADSIC and Astellas.
Royal Ahrend’s unique proposition, with direct interaction with its customers around the world, is strengthened through the opening of a new showroom in Dubai. Peter Veer, Vice President of Royal Ahrend, is pleased with the positive developments in Dubai; “Our new showroom in Dubai in the world’s first Dutch Design District is an important step in enlarging our office activities with Dutch Design in Dubai and in better serving our growing number of customers to their global and local needs.” The new Dubai showroom will act as a source of inspiration for architects, designers, real estate consultants and customers. Using its leading expertise in respect of design, ergonomics and activity based working, Royal Ahrend will present both innovative space solutions as well as specific products with a strong Dutch Design accent.
With the showroom opening in Dubai, Royal Ahrend will continue to help its customers in Dubai facing current challenges such as a transition to activity based working and shaping its corporate identity within the workspace.